Most Shopify brands are losing millions from invisible SEO gaps

We use search data as market intelligence to stop the bleeding and unlock sustainable growth.

$47M+ revenue unlocked

For ecom brands through our strategic SEO approach

Trusted by leading ecommerce brands

You’re bleeding organic revenue every day

How many of these keep you up at night?

  • CACs have skyrocketed 30%+ in 6 months, making your paid acquisition strategy increasingly unsustainable
  • SEO has become a money pit—endless retainers, vanishing ROI, and strategies based on hunches rather than data
  • Your site architecture is a tangled mess, but the thought of rebuilding feels like performing surgery on yourself
  • Customers are literally searching for your products but finding your competitors’ pages instead—every single time
  • Your brand has earned serious recognition, yet your organic traffic looks like you launched yesterday
  • Every SEO agency promises the world but delivers the same recycled “best practices” that never move the needle

Search data isn’t just SEO

Turn invisible demand into unfair advanage

You already sell it. They just can’t find you

We show you where customers are looking for exactly what you sell but finding your competitors instead.

  • Customers are searching for what you sell — but you’re invisible in search results
  • Critical keywords buried in product specs instead of front-facing copy
  • We restructure your site around what customers are actually typing

You’re missing products your market is begging for

See exactly which products your market is demanding but you aren’t offering yet.

  • Find the product variants customers search for, but your team hasn’t launched yet
  • Uncover demand by size, material, use case, and buyer intent (e.g. “relaxed fit travel pants”)
  • Give product and merch teams search-backed clarity on what to prioritize next

Spot rising trends before they explode

We uncover new emerging product types you can gain first-mover advantage.

  • See demand with rising interest but few competitors have entered
  • Build collections around breakout terms before competitors notice
  • Own the category instead of reacting to it

We don’t just “do SEO”

We build growth engines from unseen demand

Phase 1

Research & analysis

We map the entire universe of possibilities for your products. Then we scan millions of real searches to uncover product development opportunities, untapped market segments, and competitive blind spots.

Phase 2

Strategic insights & SEO blueprint

Based on our findings, we create a detailed blueprint for your site structure, content strategy, and product development opportunities, all prioritized by potential revenue impact.

Phase 3

Implementation & knowledge transfer

We provide clear, actionable steps to implement our recommendations, with comprehensive documentation and training to empower your team to execute effectively. You own the data, the roadmap, and the knowledge.

Search behavior isn’t generic

We tailor insights to your world

For fashion & apparel brands

Uncover what styles, fits, and fabrics your customers are actively searching for

  • Find overlooked fabric demand: cotton-linen blends, moisture-wicking knits, recycled fleece
  • Segment by buyer intent: “workwear,” “loungewear,” “travel-friendly”
  • Spot seasonal opportuntiies like “summer layers” or “lightweight jackets”

For home goods & furniture

Map what people want by room, material, and decor style—then build collections around it

  • Prioritize “entryway benches,” “small space desks,” or “mudroom storage”
  • Track demand for popular finishes: oak, matte black, warm walnut
  • Spot rising style terms like “farmhouse,” “coastal,” or “industrial”

For health & wellness brands

Surface the terms your customers actually search for—by benefit, routine, or condition

  • Analyze demand for ingredients like “ashwagandha” or “lion’s mane”
  • Build product pages around what buyers actually search: “for stress,” “for gut health”
  • Discover conditions (e.g. “adrenal fatigue,” “bloating”) you’re not yet targeting

A fundamentally different approach to SEO

We don’t sell retainers. We don’t hoard knowledge. We drop in like a growth SWAT team, rebuild your SEO foundation, hand you the keys — and bounce.

BEFORE

Traditional SEO agency

  • Lock you into bloated retainers with unclear ROI
  • Hand off work to junior staff after the pitch is closed
  • Obsess over rankings instead of real business outcomes
  • Send reports filled with fluff, jargon, and vanity metrics

  • Keep you dependent so they stay on the payroll

AFTER

Our strategic approach

  • One-off, fixed-scope projects built for execution — no open tabs
  • You work directly with senior strategists from day one

  • Everything ties back to revenue, not just rankings
  • Transparent deliverables, clean handoff, full visibility
  • Your team leaves smarter, stronger, and in control

“I have worked with Josh and his team across two brands as the Director of Marketing for over three years. They bring an unparalleled level of knowledge around SEO and data-driven decision making, helping drive real results across every initiative we’ve worked on.”

Sasha Bricel / Director of Marketing, tentree

Driving exponential growth.

We’ve helped brands turn organic search into a high-leverage growth channel.

758% YoY growth from organic and paid search

We rewired their search strategy—unlocking massive untapped demand and monetizing forgotten content.

  • 758% YoY lift driven by deep keyword research & SEO alignment
  • 104x increase in blog revenue by transforming content into a conversion engine
  • 300+ product pages optimized for high-intent, high-converting search terms

4x increase in monthly revenue from organic traffic

We rebuilt their entire SEO foundation—uncovering demand, consolidating chaos, and turning structure into strategy.

  • +302% increase in organic traffic after full-site overhaul
  • 110% growth in unique keyword rankings across high-intent categories
  • Streamlined site architecture, consolidating 1,000+ redundant pages for optimal user experience

We’ve seen too many great products fail to get found.

We built the service we wished existed.

For years, our founder Josh Boone worked as a behind-the-scenes strategist for ecommerce brands—serving as a fractional CMO, uncovering missed demand, and training internal teams to execute.

He developed a framework for turning search data into strategic firepower—helping product-first brands unlock growth hidden in plain sight. But time and again, he ran into the same wall: incredible products, completely invisible in search. Brands bleeding millions in missed opportunity simply because they lacked the internal capacity—or the right external partner—to do it right.

When the gap became too painful to ignore, Josh spun up a dedicated team with partner Henry Freeman to solve it. That’s how Pure Web Results was born—not as an agency, but as a focused solution. A standalone team purpose-built to help ecommerce founders get their best products in front of people actively searching for them.

Let’s find your hidden growth.

Tell us a bit about your business and goals. We’ll hop on a quick 15-min call to explore alignment—no pitch, no pressure. If we’re not the right fit, we’ll point you in the right direction.

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